thisisneverthat
thisisneverthat is a contemporary South Korean streetwear brand known for its minimalist aesthetic, high-quality materials, and versatile designs that blend urban and vintage elements. Founded in 2010 in Seoul, the brand has gained a global following by capturing the spirit of Korean street culture through relaxed fits, muted tones, and subtle branding. Often inspired by retro and military influences, thisisneverthat offers a range of products, including graphic tees, outerwear, accessories, and collaborations with major brands. It's recognized for fusing Korean streetwear culture with global trends, making it a staple in modern casualwear.
