New Era is a global leader in headwear, rooted in sport and embedded in culture. Founded in 1920 and known as the official on-field cap of Major League Baseball, the brand’s influence extends far beyond the game, shaping street style, music, and fashion worldwide. With iconic silhouettes like the 59FIFTY, 9FORTY, and 9FIFTY, New Era combines heritage craftsmanship with modern design, delivering caps that feel timeless, versatile, and culturally relevant.