Born x Raised is a Los Angeles streetwear label founded in 2013 by the late Chris “Spanto” Printup and Alex “2Tone” Erdmann, rooted in Chicano culture and the lived realities of the city’s often-overlooked communities. Known for its uncompromising authenticity, sharp social commentary, and powerful collaborations, the brand preserves and amplifies true LA stories on a global stage without ever diluting its voice.
